MESSAGE FROM CEO
The widespread adverse impacts of the Covid-19 pandemic in the past 2 years which still have yet to bottom-out will continue to be a significant obstacle for all businesses and specifically developers to recover including Major Development.
Fortunately, Major Development’s success has stemmed from the fact that we were established in 1999 during which there was a worldwide crisis, and to which we have endured and continue to strive during such hurdles. Our ability to surpass and overcome the trying times have enabled us to install a “warrior mindset” within the organization and become the strong and combatant company it is for over 20 years.
There are 2 key success factors in which Major Development has been able to become successful today and will continue to do so in the future. The first is to provide for “Best in Class” of products and services and the second is to effectively manage business risks. These success factors are implemented through specific strategies which strengthen our core business as well as develop new business opportunities through diversification so that we are able to manage external risk factors that may impact the company in the future. We are therefore focused on making Major Development a “Future Proof Company”.
In regards to business diversification where we have over 20 years of developer experience, we have been able to attain a deep understanding of our customers, their behaviors and needs. Major has therefore evolved ourselves from being a “Property Developer” into a “Lifescape Developer”.
In year 2022, as we set ourselves to fully become a Lifescape Developer we would look to be launching two new businesses under subsidiary companies with brands “Healthscape” and “Techscape”. We are also planning to launch other future “Scape” companies and brands going forward for the next 5 years to ensure we are diversified and ready to face the changes of consumer behavior and overall complications of outside risk factors.
In regards to our core property development business and due to residential demand changes, we have also adjusted our portfolio mix to increase more landed property in the luxury segments such as single detached homes and private townhomes. The developments of landed property will continue to be created through the “Best in Class” concept which is our core business success strategy.
Ms. Petrada Poolvoralaks
Chief Executive Officer
Major Development Public Company Limited